MSWIPE / MOBILE APP / HYBRID

Simplifying payments for over 2 lakh merchants across India

RESEARCH

Discovery workshops

Heuristic Evaluation

STRATEGY

Design Thinking

Product Roadmap

DESIGN

User Experience

User Interface

Illustrations & Icons

Motion & Microinteractions

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The OUTCOME

Happy users, happier clients!

A seamless design that led to a drastic increase in app adoption. The app was well received among the merchants with positive reviews on play store and app store and increased downloads.

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USER EXPERIENCE

Payments made
simple

No-nonsense design that enabled superfast payment acceptance

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USER INTERFACE

Best of both
worlds

We created a unique custom design which was a mix of dark and light modes

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USER EXPERIENCE

Universal sign up

A reimagined sign up experience for seamless sign up for all types of merchants

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MOTION & MICROINTERACTIONS

Seamless
animations

Delightful microinteractions introduced at just the right moments to educate

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Enabling strong wins for the agent

Private cloud storage
Growth tracking
Inventory management

Private cloud storage

Growth tracking

Inventory management

Eyes on the road - A distraction-free navigation app

Optimized for safe riding
Bite-sized information
Green biking
Real-time edits

Optimized for safe riding

Bite-sized information

Green biking

Real-time edits

Convenience is the key

Clear navigation
Playful interface
Seamless ticket experience

Clear navigation

Playful interface

Seamless ticket experience

Responsible & responsive at the same time

Clear, readable type.
Varied layouts for visual breaks
Responsive and organized

Clear, readable type.

Varied layouts for visual breaks

Responsive and organized

Simple. Approachable. Exciting.

The magic of XR
What’s your avatar?
Make lasting memories

The magic of XR

What’s your avatar?

Make lasting memories

What went into creating the story?

Powerful use of metaphors
Challenges to keep the user engaged
Triumph in the end

Powerful use of metaphors

Challenges to keep the user engaged

Triumph in the end

The card transaction flow was very diconnected in Mswipe app. We wanted to keep the user informed at each step, & hence transparency was our prime focus during the redesign.

Pragati Singh

UI Designer @Netbramha

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All inclusive sign up

We created a unique sign up experience that enabled all types of merchants - partnerships, proprietaries and more to sign up with a few simple steps. The flow was optimised to enable existing merchants to migrate to the new app with no hassle.

Icons and colors to represent the type and status of transactions

Clear visual hierarchy

What's new?

All recent transactions performed by the merchant were displayed on the homepage to keep the user informed. We also enabled quick actions from these cards to enable the merchant to dig deeper.

3 steps to payment

The unified payment process

We designed the interface of the consistent payment process for all types of transactions such that every physical step was clearly represented on the screen.

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