Research: Charting unknown territories
Research is when curiosity dons a formal cape. We dig, poke, ask around and get you enough insights that drive value for users.
Qualitative Research
Digging deep into the user psyche.
Qualitative
Research
People before patterns
Quantitative Research
Empirical methods that establish an objective stance.
Quantitative
Research
Numbers speaketh truth
Heuristic Evaluation
Expert design audits based on usability
Heuristic
Evaluation
A quick report card
Competitor Analysis
Understand competitor product design & strategy.
Competitor
Analysis
Know thy enemy
Usability Testing
Observing how real users interact with your product.
Usability
Testing
Theory to practice
Ethnographic research
Studying user needs in their environments
Ethnographic
research
Context changes everything
Disruptive platform for reimagining real estate industry for Monest
View Case studyStrategy: Mapping course of action
Derive insights & map a product roadmap enabling growth in certain & uncertain times
Design Thinking
Iterative human-centered design approach
Design
Thinking
Diverge before converging
Growth Strategy
To boost product stickiness, growth & market capture.
Growth
Strategy
Outcome driven design
Product Roadmap
Mapping product features - what are we designing and why?
Product
Roadmap
Create value only
Data Visualization
Tools that help observe trends & outliers.
Data
Visualization
Visual symphony
Service
Design
Creating omnichannel services & experience.
Service
Design
Connecting the digital & physical
User Engagement
Strategy for enhanced customer engagement
User Engagement
Their time matters
An augmented reality socializing app for Augray that lets you create your own digital avatar
View Case studyDesign: Breathing life into plans
Where we create a synergy of powerful functionality and beautiful aesthetics to give your idea a tangible form.
User
Interface
Design elements that delight & engage users.
User
Interface
Across platforms
Journey Maps & Use cases
A real-time map of your user’s experience.
Journey Maps & Use cases
Flow not features
Information Architecture
Detailed map of the features with every edge case
Information
Architecture
Foundation like no other
Rapid Prototyping
Create product mocks to test & learn early
Rapid Prototyping
All joy. No code.
Motion & Animation
Detailed motion & micro interactions for excellence
Motion &
Animation
Bite-sized delights
Illustrations & iconography
Set the apt and succinct identity for your final product.
Illustrations &
iconography
Personality
Creating a connected riding experience for TVS Creon electric bike
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